It's the Vanderpump Rules, but as fast food.
Chick-fil-A may soon be known for greater than just its chicken sandwiches, because the restaurant chain is reportedly entering the entertainment space with its own streaming platform.
Deadline reported Wednesday that the favored fast-food restaurant chain plans to launch a streaming service and a group of original programming, including a family-friendly game show.
The Atlanta-based company is working with several major production firms and is in talks to licensing and acquire content, Deadline reported.
Unnamed sources told Deadline that the streaming service could launch later this yr and can offer unscripted television akin to game shows and reality shows. Production firms Glassman Media and Sugar23, behind series akin to NBC's The Wall and Netflix's 13 Reasons Why, are said to be working on a game show for the brand new platform.
Chick-fil-A and the production firms didn’t reply to The Times' requests for comment.
Brian Gibson, who worked on History's “Top Gear” reboot and Fox's version of “The X Factor,” is reportedly taking up as head of this system from Chick-fil-A and is in talks with several producers.
Chick-fil-A, which operates over 3,000 restaurants within the country, wouldn't be the primary company outside of the entertainment industry to make its own products. Lyft launched its game show “Lucky Lyft” in 2023 and Airbnb has produced a documentary that aired on MTV.
The report of Chick-fil-A's plan comes at a time of uncertainty for the entertainment industry, as studios cut back production in the hunt for profitable models for his or her streaming services. And unscripted TV, which has historically been spared the slumps that scripted TV repeatedly suffers, has recently was hit hard attributable to the identical market forces, including an uncontrolled shift of production from California to lower-cost regions.
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