Why is Donald Trump running his election campaign in deep blue California?

COACHELLA, Calif. — With the presidency at stake in battlegrounds like Wisconsin and Pennsylvania, why would Donald Trump enterprise to California, one of the vital Democratic states, just weeks before Election Day?

Trump will almost definitely lose California, and that won't change after his planned Saturday stop in Coachella, a desert city east of Los Angeles best known for the annual music festival that bears that name. Still, there are practical reasons for his visit, despite the Republican candidate's Nov. 5 prospects in essentially the most populous state.

The former president lost California in a landslide in 2020. He received greater than 6 million votes, greater than any Republican presidential candidate before, and in some rural counties that typically favor conservatives on the ballot, his margins exceeded 70%.

That's an enormous pool of potential volunteers who can work on state races and take part in phone banks in essentially the most competitive states. And Trump is predicted to attract extensive media coverage within the Los Angeles market, the second-largest market within the country.

Trump is visiting Coachella between stops in Nevada, at a Latino roundtable in Las Vegas early Saturday – where he praised Hispanics as “so energetic” – and Arizona at a rally in Prescott Valley on Sunday. He narrowly lost these two swing states to Democrat Joe Biden in 2020.

Attendees waiting in scorching temperatures near 100 degrees Saturday said they didn't expect Trump to win their state but were thrilled to see him.

“It's like a meeting of like-minded people,” said Tom Gibbons of Palm Desert, who has supported Trump since 2016 but was only capable of see him in person on Saturday as he lined up at a food truck on the Polo Fields to accommodate the group on the Coachella event. “Everyone understands the heartbeat of America, the plight of the working man. … It’s calming.”

The visit to California gives Trump an “opportunity to influence and win over this large group of Trump supporters,” said Tim Lineberger, who was communications director for Trump's 2016 campaign in Michigan and in addition worked in the previous president's administration. He “comes here and activates this.”

Recalling that Californians made calls to Michigan voters on Trump's behalf in 2016, Lineberger said the campaign's decision to maneuver to protected, Democratic ground presently was “an aggressive, offensive play.” been.

California can also be a source of campaign money for each parties, and Trump might be fundraising. Photos with the previous president at Coachella cost $25,000, including special seating for 2 people. A “VIP experience” cost $5,000.

With California's upcoming congressional elections that would resolve which party controls the House of Representatives, the Coachella rally is “a type of election rally that motivates and energizes California Republicans when they're not so close to what “What's occurring within the national campaign,” said Republican consultant Tim Rosales.

Rosales also said he would watch for Trump to continue his long-running feud with Democratic Gov. Gavin Newsom.

For Republicans, “it's motivating when you possibly can pick at California just a little bit and the governor … takes the bait,” Rosales said.

Newsom predicted Wednesday that Trump would denigrate the state at the rally and disregard its strengths as the world's fifth-largest economy. The governor said that for the first time in a decade, California has more Fortune 500 companies than any other state.

“You know, Trump won’t say that,” he predicted.

Jim Brulte, a former chairman of the California Republican Party, said he believes Trump is aiming for something that has eluded him in previous campaigns: winning more total votes than his Democratic opponent.

“I believe Donald Trump is coming to California because he wants to win not only the Electoral College, but the popular vote. There are more registered voters in California than residents in 46 of the other 49 states,” Brulte said.

The Trump National Golf Club Los Angeles is located on the Pacific coast south of the city. But Trump has long had a fractious relationship with California, where no Republican has governed the state since 1988 and Democrats outnumber registered Republicans by about two to one.

California has been home to the so-called Trump resistance during his time in office, and Trump often portrays California as representing everything he believes is wrong with America. As president, he called the homeless crisis in Los Angeles and San Francisco a disgrace and threatened to intervene.

On Saturday, he will likely spend time tying California's problems to Vice President Kamala Harris, the Democratic nominee and San Francisco Bay Area native who served as California's attorney general and represented the state in the Senate.

His campaign released a statement saying that under Harris, “the infamous 'California Dream' has changed into a nightmare for on a regular basis Americans.”

Jessica Millan Patterson, chairwoman of the state Republican Party, said she looks forward to hearing how Trump compares his agenda to a Democratic White House “that has left Californians less protected and with less money of their pockets.” have”.

She promised that Republicans will “do our part to achieve a majority in the House of Representatives.”


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