WASHINGTON – Keke Palmer's buddy comedy “One of those days” opened at primary on the North American box office charts during a very slow Martin Luther King Jr. holiday weekend.
According to studio estimates Sunday, Sony's R-rated release grossed $11.6 million from 2,675 theaters, topping Disney's “Mufasa: The Lion King” by a hair's breadth. However, by the tip of the vacation on Monday, “Mufasa” might be ahead.
“One of Them Days” only cost $14 million to supply, which is anticipated to be earned through Monday. The well-reviewed buddy comedy stars Palmer and SZA as friends and roommates struggling to get money for rent before their landlord throws them out. Notably, it’s the primary theatrical comedy directed by a Black woman since Girls Trip was released in 2017 and currently holds a stellar 96% rating on Rotten Tomatoes.
But the market was also quite weak overall. Total box office for Friday, Saturday and Sunday is lower than $80 million, based on Comscore, making it considered one of the worst Martin Luther King Jr. holiday weekends since 1997.
“It was a great weekend for a standalone film like 'One of Them Days,'” said Paul Dergarabedian, senior media analyst at Comscore. “You can still find success stories, even if cinemas overall have a low-grossing weekend.”
Walt Disney Co.'s “Mufasa” was an in depth second with $11.5 million over the weekend, becoming the fifth to open in theaters. The Barry Jenkins-directed prequel grossed $588 million worldwide. It even beat out a brand recent offering, the Blumhouse Horror “Wolf Man” which debuted in third place with $10.6 million from 3,354 North American theaters.
Writer-director Leigh Whannell's monster story, starring Christopher Abbott and Julia Garner, didn't hit theaters to great reviews. It currently sits at 53% on Rotten Tomatoes. Reviews generally don't influence horror movies' first weekend success, but audiences also gave it a weak C-CinemaScore in closing polls. The Blumhouse production and Universal Pictures release reportedly cost $25 million to supply and is anticipated to achieve $12 million by the tip of the vacation season on Monday.
“Sonic the Hedgehog 3” got here in fourth with $8.6 million and “Den of Thieves 2” rounded out the highest five with $6.6 million.
In special releases: Brady Corbert's 215-minute postwar epic “The Brutalist” expanded to 388 screens and grossed nearly $2 million over the weekend. A24 reported that several 70mm and IMAX screenings were sold out. The studio also re-released its Colman Domingo drama “Sing Sing” in theaters and prisons, where over 1 million inmates in 46 states were in a position to see the film.
The Martin Luther King Jr. holiday weekend has been an enormous success previously. Dergarabedian mentioned “Bad Boys for Life,” which had a three-day opening of $62.5 million in 2020, and “American Sniper,” which earned $89.3 million in its first weekend of release in 2016 brought in.
“This is a year that will get a big boost with 'Captain America: Brave New World' and 'Paddington in Peru' in February,” Dergarabedian said.
Estimated ticket sales for Friday through Sunday in U.S. and Canadian theaters, based on Comscore. The final domestic figures might be published on Monday.
1. “One of Them Days,” $11.6 million.
2. “Mufasa: The Lion King,” $11.5 million.
3. “Wolf Man,” $10.6 million.
4. “Sonic the Hedgehog 3,” $8.6 million.
5. “Den of Thieves 2: Pantera,” $6.6 million.
6. “Moana 2,” $6.1 million.
7. “Nosferatu,” $4.3 million.
8. “A Complete Unknown,” $3.8 million.
9. “Wicked,” $3.6 million.
10. “Babygirl,” $2 million.
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